A few weeks ago I had the opportunity to attend a GIFTS User Group meeting in Ontario. Besides the hospitality and the joy I get out of spending time with our actual users this group reminded me that measuring the results of foundation giving continues to be at the forefront of theirs and their foundation’s minds. In the room we had Grant Managers, Corporate Foundation staff at all levels and Executives, and the topic kept returning to how can they make improvements on the data going into their system so the data coming out of their system tells a much stronger story about the result of their giving.
When we start to talk about grant results we often find ourselves having the same conversation about many different things. Depending on who you talk to we talk about impact, outcomes, effectiveness, often using the same word to describe different things and different words to describe the same things. For this room on that cold January Thursday it was more about how do they help get the ‘right’ data into their system so that they can make better grants in the future and share that information more broadly with their constituents.
Every year when we reach out to our user base we hear again and again that outcomes is their number one issue. This past year we learned that 44% of the time our users rely on their grantees to selectively report on their grant outcomes. We also learned that this data often comes into your system in attachments, not directly linked to the fields in your system. So if you wanted to quickly run a report of this data in your system you wouldn’t be able to.
Some foundations have become really good at telling the story of the impact of their giving through case studies, reports, blogging, bringing to life the strength of the stories that your funding has helped create.
We also learned that many of you find it challenging to work with the historical coding in your system. That you’ve made the coding so unique and specific to your organization that your grantees struggle to have it make sense to your users. We have been following the Foundation Center’s work on coding with the National Taxonomy of Exempt Entities.
The good news is that there are some giving institutions who are doing this really well today. Does it take time? Yes. Does it take money? Most likely. If this is a direction you are interested in heading in, let us know how you plan to approach it. If outcomes are something that you successfully track and manage in your system, please let us know how you do it. How do you track and measure impact at your organization? Why is it important to you and your leadership?
In the meantime, I’ll share a few helpful resources with you to get you thinking:
The Power of Small, WSJ, 12/12/2011
http://online.wsj.com/article/SB10001424052970204528204577009941057561440.html
Grant Craft: Making measures work for you
http://www.grantcraft.org/index.cfm?fuseaction=Page.ViewPage&pageId=1543
http://www.grantcraft.org/index.cfm?fuseaction=Page.ViewPage&pageId=1543
Mary Reynolds Babcock Foundation Case Study and Results:
https://www.microedge.com/~/media/2292C46B28274BD7AF6FBB10F961767D.ashx
Outcome mapping:
MicroEdge and TRI:
https://www.microedge.com/~/media/00B268EA89834FE2929B8465608C2B8C.ashx
MicroEdge and TRI:
https://www.microedge.com/~/media/00B268EA89834FE2929B8465608C2B8C.ashx